Articles from Koddi Inc

New commerce media benchmark assesses maturity across key verticals, identifying key challenges and delivering a playbook for growth

New partnership delivers unified programmatic access to in-store inventory, unlocking seamless growth opportunities for advertisers and publishers

Demand to reach new audiences beyond retailer-owned channels is surging, and success will hinge on making access to offsite channels simple and seamless

The partnership follows Koddi’s recent expansion of its retail media capabilities in-store and on-site

Retailers and their advertisers can expect to execute cross-channel campaigns on-site and in-store with Koddi through a new partnership with In-Store Marketplace (ISM)

New capabilities unlock more tailored product recommendations and improved online shopping experience for students

The commerce media technology leader releases survey findings showing 96% of media buyers are open to buying on-site retail media programmatically, as brands and agencies push for greater efficiency and scalability

Gopuff teamed up with Koddi to enhance its in-house ads platform with cutting-edge incrementality solutions; ads on Gopuff drive 40% increase in purchases, on average

New demand integration connects advertisers to premium inventory across retailers at scale through a one-of-a-kind API solution

The comprehensive certification program fills critical knowledge gaps in one of digital advertising’s fastest-growing sectors

Koddi’s first-party data-driven technologies allows Grubhub’s merchants to grow their business through targeted advertising campaigns