Articles from LLYC

MADRID, May 05, 2025 (GLOBE NEWSWIRE) -- LLYC (BME:LLYC) had a net profit of €9 million in 2024, a 7.2% increase compared to the previous year. The audited results for the Marketing and Corporate Affairs firm confirm the strong business growth that was first announced in February. The firm's revenue and operating income rose by 19%, reaching €115.5 million and €93.1 million, respectively—a new record for the company. Meanwhile, recurring EBITDA (gross operating profit) also grew by 3% to €17.4 million. These figures are in line with the company's updated forecasts issued in October following the divestment of BAM. Between 2020 and 2024, LLYC multiplied its revenues by 2.6 and its EBITDA by 2.1.

DETROIT, March 19, 2025 (GLOBE NEWSWIRE) -- Global Marketing and Corporate Affairs consulting firm, LLYC, (BME:LLYC) today announced creative leadership appointments in the United States, strengthening its creative bench in the region. 

MIAMI, March 04, 2025 (GLOBE NEWSWIRE) -- Over the past three years, online searches for "equality" and "feminism" have dropped by 40% and 50%, respectively. On X, the discussion has stalled and become more polarized—today, 50% of posts about feminism on the platform are negative.

MADRID, Jan. 07, 2025 (GLOBE NEWSWIRE) -- LLYC (BME: LLYC), a global Corporate Affairs and Marketing consulting firm, today announced that it has sold its 80% stake in BAM (Rebecca Bamberger Works LLC) to Rebecca Bamberger as part of its broader plan to consolidate and strengthen operations in key markets.

MADRID, Nov. 21, 2024 (GLOBE NEWSWIRE) -- LLYC, a global marketing and corporate affairs consulting firm, has taken another significant step in its transformation journey by appointing partner and former COO Luisa García as the Global CEO of Corporate Affairs.

Audited results

Global communications consulting firm LLYC presents “Monetizing Creativity: How creators make an impact in the digital world,” a new study into the rise of creators in the digital world, focusing on the opportunities that the Creator Economy can offer companies operating in the United States, as well as in Brazil, Mexico, and Spain. It shares how the creator economy has become a significant monetary force and presents some of the main ways businesses can best leverage it.

International communications consulting firm LLYC has released this year’s annual report on gender equality, Nameless Women, analyzing how the media portrays women in 2023. It found that women are often written about using “woman” or “female” as adjectives, and that the more this is done, the less likely the subject’s name is to appear in the article. For example, the study found that headlines such as "A woman could become the next President of the United States" are more common than “(Woman’s Name) poised to run for President of the United States,” a practice that erases individual women’s accomplishments and reduces them to their womanhood.

International communications consulting firm LLYC closed 2022 with strong growth, as shown in its unaudited earnings preview. It achieved a record total revenue of €88.9 million, beating the 2021 amount (€64.1 million) by 39%. The firm’s operating revenues amounted to €72.7 million, up 36% from the €53.3 million earned in 2021. Recurring EBITDA rose 26% to €16 million. Meanwhile, LLYC’s U.S. operation confirmed its great potential for growth and profitability, contributing 7% of the company’s 2022 earnings. With these results, LLYC has delivered on the objectives set out in its strategic plan.

“THD: The Hidden Drug,” the new report by LLYC and Más Democracia, was transformed into a campaign showing how being addicted to polarization on social media can reach the level of a drug in some cases: a drug hidden behind the apparent normalcy of using these digital platforms. Using techniques of Big Data and Artificial Intelligence, the report was created in collaboration with experts in neuroscience and psychology to analyze conversations on social media in countries like the United States, Mexico and Brazil, among others.

What do tennis player Rafael Nadal, chef Jose Andres, retail mogul Amancio Ortega, soccer league La Liga, and the famous pilgrimage to Santiago de Compostela all have in common for Americans? Well, they are the Spanish brands most frequently mentioned in U.S. social media conversations when talking about Spain.

The recent “CEO Activism Report,” developed by marketing and communications firm LLYC, analyzed over 8.7 billion digital messages from across the United States to show CEOs how they can participate, position themselves, and communicate strategically as leaders of social change.

Global communications consulting firm LLYC and national polling firm Expedition Strategies joined forces to research and provide insights into the over 62 million U.S. Hispanics, who represent one in five Americans. As this community continues to grow, U.S. businesses must learn more about their unique culture, behaviors, and purchasing preferences to successfully serve this population.

To better understand the underserved U.S. Hispanic market, international communications consulting firm LLYC and Expedition Strategies took on the challenge of creating the “U.S. Hispanics: a first look at the most diverse minority with the highest spending power” report. This in-depth study will help businesses deeply understand what drives the country’s 62.1 million+ U.S. Hispanic consumers, who are expected to foster growth and economic recovery in the United States for the next few years.